According to a new Chief Marketer report: “Scans of barcodes and QR codes are up 15 percentage points over the last survey, to 68% of the responders. Smartphone apps have also seen a sizable lift, to 44% of respondents, given their once-prohibitive upfront development costs.” More...
Continue ReadingBusinessinsider.com posted a graphic showing how many social media marketing tools and social media networks there are. It looks very intimidating but Internet marketing, SEO & social media, don’t have to be this difficult. With a little bit of a time and a small budget...
Continue ReadingLerentech was honored recently as one of the top web design companies in the nation by startup SourcingLine. Lerentech is one of 15 named to the Leaders Matrix out of hundreds considered nationally. The full press release is below. Startup Publishes New Research and Ranking of...
Continue ReadingWhen my partner and I started Lerentech Solutions, our business was focused on web design and development, search engine optimization and application development. Social media existed, though Facebook, Twitter and LinkedIn were still fairly new. As technology rapidly advanced over the past few years and–social...
Continue ReadingLerentech has recently launched a few new sites using a mix of responsive web design and mobile themes. Responsive design is a new way to design websites using new technology that enables the format/layout and images to change size and shift to optimize for different...
Continue ReadingWebpronews has a great infographic on mobile app facts. Among them, users are now spending more time on their mobile apps than the Internet! You can view it here.....
Continue Reading[vc_row][vc_column][vc_column_text]The melding of the real world with the online world is the future of technology and business. Ambient social networking is a huge part of that. Here’s a good video about it. [/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width="1/1"][vc_video ratio="16-9" link="https://www.youtube.com/watch?v=rcyRarMDc3w"][/vc_column][/vc_row]....
Continue ReadingThe blog at kissmetrics.com has a great article on why to use both social media marketing and search engine optimization/marketing. Some of the statistics: A report by Econsultancy found that 61% of consumers use search engines to help them in product research before making a purchase....
Continue ReadingIs your website ready for the small screen? Many sites are not easy to use on small smartphone screens. The graphics may be too large, there might be too much text, the layout might not work on a phone screen, many sites load slow, and...
Continue ReadingBusinesses are often asking how to get more ‘likes’ on Facebook and Twitter followers. This article I just read has an important tip for that: make sure you’re doing everything you can to get your current paying customers to follow you. They already must like...
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