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leren (pronounced ‘lair-en’) – Origin: Dutch
Meaning: learn, teach, the process of knowledge transfer


Located in Syracuse, NY – and serving Rochester, Albany and all of Central New York – Lerentech Solutions LLC is an Information Technology, Website Application Development and Marketing firm offering a wide range of IT and marketing solutions designed to help organizations reduce costs, grow revenue and better achieve their goals. Adopting the Dutch word ‘leren’ meaning ‘the process of knowledge transfer,’ it is our philosophy that it is necessary to first learn about your organization and industry to gain a strong understanding of your unique challenges and needs. With that knowledge – and the expertise and knowledge of our various team members – we then develop and execute strategies using a mix of marketing, business development, sales, and IT that enable your organization to achieve success.

For over 12 years, Lerentech and our team members have been providing IT consulting, website and application development, Search Engine Optimization (SEO), and marketing-related services to a wide-variety of organizations. More recently, Lerentech partnered with Daylight Blue Media — an agency specializing in graphic design, photography and video production – and Jeff Herberger, an award-winning Creative Director and talented graphic designer with over 30 years of experience in the advertising industry.

Together with Daylight Blue, our Creative Director, designers, and web developers, Lerentech is able to offer a cohesive package of services that bring together the specialties of Information Technology, Marketing and Creative — all areas crucial to a strong brand with a marketing program and online presence that will grow your business.

Some of our IT and marketing solutions…

Call us today at 315/876.9607 or send an email.

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microsoft partner syracuse

Web Design & Development

A modern, professional, easy-to-use website will not only enhance your overall brand and marketing, it will help convert visitors to customers. Good design is integral to good marketing, and an old, stale website may deter customers; while an impressive website can help a small business compete with large corporations and national chains.

Search Engine Optimization (SEO)

Search Engine Optimization can deliver new customers looking for your products and services. Getting higher in the results gets you found more, and a great website will convert those new visitors to leads and customers.

Mobile & Web App Development

A solid website application can often provide all the functionality of a native installed desktop or mobile application – and costs a lot less than you might think. Apps can help you improve your marketing and customer experience, or an internal company app can help you improve productivity, save time, and cut costs.

Mobile Websites

According to Google’s Think Insights on Mobile, if a user lands on your mobile website and is frustrated or doesn’t see what they are looking for, there’s a 61% chance they will leave immediately and go to another website. More and more users are going to the internet via mobile and it’s important to have an easy-to-use mobile website.

Some of the clients we’ve had the pleasure to work with…